Baseline
Document the current site, traffic, calls, forms, visibility, and conversion gaps.
Measurement model
Track the Metrics That Actually Matter
RankSprk does not publish fake wins. Until approved client results are available, this page shows the measurement model used to connect website work to visibility, leads, and growth.
What gets tracked
Measure actions, not vanity metrics.
A website should help you see if people can find you, trust you, and contact you. These are the core metrics worth watching.
Calls
Form submissions
Booked appointments
Rankings
Organic traffic
Google Business Profile actions
Conversion rate
Example dashboard layout
A reporting view without fake claims.
This placeholder should eventually become an approved dashboard screenshot using real client data and permission.
Work completed
Record pages built, forms connected, tracking added, and add-ons launched.
Visibility change
Review rankings, local actions, impressions, and organic traffic movement.
Lead change
Compare calls, forms, bookings, and lead quality after the work goes live.
Next optimization
Decide what should improve next: pages, content, SEO, AEO, CRM, or tracking.
Want a clearer view of what your website is doing?
Book a free strategy call and we will review what can be measured now.